A First Look! The NikeLab x Stone Island Sock Dart Collaboration

Another day, another new creation from the good folks over at NikeLab. Today is all about the collabo as we get our first look at NikeLab’s recent pairing with Stone Island. The result is an incredible Sock Dart that boasts some premium updates and upgrades.

The new kicks come rocking a special edition boasting premium material throughout the upper in addition to a pull tab. Along the way we find dual Stone Island x Nike branding on its tongue tab while a unique pattern on the toe box makes an interesting contrast. The kicks are nothing short of striking and are set to drop soon. The kicks drop on January 26th and will do so in three colorways: Sequoia, Navy and Black. Keep it locked for more from NikeLab coming soon!

Stone Island Gives a Full Look at the Extensive Spring/Summer 2017 Collection

When it comes to delivering a wide variety of outwear, Stone Island easily reigns in the options department — color, design, and technical detailing are just a few of the assortments offered. Same is the case with the Italian retailer’s new Spring/Summer 2017 set.

After a short preview last month, we’re now seeing just how extensive the collection actually is. Through a mixture of surface treatments, dyeing techniques, and core shell materials, the results of this apparel range pretty much assures that no two pieces are alike. The collection’s full scale features outerwear and knit tops with various technical specs, including water resistance, windproof shells, and three-layer performance fabric as seen on the MEMBRANA 3L TC Jacket.

Some pieces from the Stone Island Spring/Summer 2017 Collection are available right now online, but take some time to check out the full set below for a look at what to expect:

Stone Island’s New Prototype Research Jacket Features a Reflective

Stone Island has just added another innovative piece to its repertoire in the new PROTOTYPE RESEARCH_SERIES 01 jacket.

The jacket is effectively an anorak in an exclusive custom made fabric that is highly reflective thanks to a resin coating embedding thousands of glass microspheres, individually hand-sprayed with a resin-based color and then oven-dried. Additionally, the wind and water-resistant jacket features a laser-etched Stone Island logo on the back, and due to the nature of each jacket’s production, every piece is uniquely one-of-a-kind.

The new Stone Island PROTOTYPE RESEARCH_SERIES 01 jacket will be available November 4 exclusively on Stone Island’s official site.

Stone Island Unveils New Video for Shadow Project “6519” Collection

Last August, Stone Island unveiled the Fall/Winter 2016 lookbook for its technical label Shadow Project and now as the release draws nearer, Stone Island has unveiled a video campaign highlighting the new pieces.

The new video displays the Shadow Project “6519” collection in an almost intense frame, as silhouettes such as sweaters, tees, parks and more technical outerwear are shown against a military-esque backdrop. The collection features a pervasive feel of “stealthiness” throughout, as a color palette of stone grey, black and white dominates the majority of the collection.

One notable piece in the collection is the Raso-R 3L jacket, which offers water-resistant and windproof-fabrics and an incredible unique design through a fallout color treatment process.

Check out the video above and and head over to Stone Island’s official site to learn more.


Last week saw Italian sportswear heavyweights Stone Island head to Glasgow for its second instalment of Stone Island Presents, in collaboration with NTS Radio.

Previously hosted in London, the second intimate event saw select fans brave the minus six chills of the Glaswegian winter to celebrate the UK’s electronic music scene in warehouse art space SWG3.

Kitted out with a thumping soundsystem and alluring visual projections, the curated event featured performances by homegrown underground artists including Covco, Trevor Jackson, Sega Bodega, Darkstar, Elliott Power and elusive XL Recordings DJ and producer Zomby, who all performed high energy sets to a packed out audience, as well as being broadcast live via NTS.

After the event we caught up with singer, songwriter and producer Elliott Power to talk about his live performance, his ties to the brand and why it’s important to host events like this throughout the UK.

How did the opportunity to perform at Stone Island Presents arise?

The opportunity to perform at Stone Island Presents came about after Nick Griffiths and Heidi Fearon of creative studio &SON saw me play live right at the start of the year. They thought that I’d be a good fit for Stone Island.

We’ve noticed you seem to be a little elusive when it comes to online social media. Is there any reasoning behind this?

I’m not deliberately elusive on social media, I’m just not good at the whole celebrity thing. I’m not anti-celebrity, I just don’t have the time between music and my other two jobs to spend all day on social media. Also there is a whole world outside of the internet. It’s important to take online relationships into reality. This numbers game that a lot of people seem to be playing isn’t real and it often doesn’t correlate with sales/push of product (music, fashion etc).

Do you think being given this opportunity will help you to gain real life exposure through live shows?

Since March 2016 I’ve had no label, no manager, no publisher, no press person and no live agent. So live shows are pretty thin on the ground for me, I’ve played live eight times ever. Six of those eight in 2016, four of the eight outside of the country. I’ve been paid for every single show. There are artists that are in major deals that have played every major festival over the last two years and not been paid once. I’m not anti-major label, but at the same time no company has/will ever exploit me. The point is ‘to know your worth’ and if your product is good it will stand up and people will eventually come round, so yes the few live bits I’ve done help. The less is more approach seems to be working a little bit for me. I’m tired of hearing “but it will be great exposure” every time any old free-no budget opportunity is thrown at me, unless it’s for a good cause. You don’t get up and go to work for free, so why should I?

The first event was held in your hometown of London last year. Do you think it’s important for brands such as Stone Island to move away from the capital and expose other cities around the UK to home grown talent?

It’s so important for brands and companies to look further afield than just London. Manchester, Bristol, Liverpool are just a few of many cities in the U.K. That have such a rich music history and vibrant music scenes that Stone Island can tap into.

How do you think your music relates to the brand and its wearers?

Stone Island is about performance, innovation and details. My approach to music is the same, I’m obsessed with the details and finish. Stone Island is a staple for many and it’s wearers don’t need to shout out about it, if you know you know. Same as the people who like Elliott Power… if you know you know.

We’ve noticed you started to work across other music and fashion-based projects including The Salvages and modelling for Goodhood. Have you always had an interest in merging the two, and if so where do you think this stems from?

No modern musician can solely exist off just music alone maybe with the exception of Adele or Taylor Swift. You have to be multifaceted now and venture down other avenues. I’m from a visual background and have always been interested in clothing. To be honest I’m probably wasting my time with music, I should probably try and get an art director job at Saatchi & Saatchi or something. I think I first became interested in clothing through the early street wear dons like Hiroshi Fujiwara, Ian Brown, James Lavelle, Nigo and Pharrell. Then my introduction to high fashion and womenswear came through my girlfriend. I like going between worlds and will continue to do so.

Does the Stone Island brand hold any significance to you personally?

Stone Island represents timeless quality to me and it also holds significance because as a company it understands that in order to know where you are going, you have to know where you’re from. They achieve this by digging from a rich archive and playing by their own rules, these are things that I also try to apply to my own projects.

Lastly, can you give us a few words to sum up the experience and your performance?

The experience and performance were considered, cinematic and inspiring.

Check out Elliott Power’s 2016 album ‘Once Smitten’ below, or head over to Stone Island to shop the current collection.

Lewis Munro is Mixmag’s Online Fashion Editor, follow him on Twitter

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A Thanksgiving Expression from Mary Ellen VernonI’m in love with all things Thanksgiving—the traditions, the household, stone island clothing the food coma, all of it. That’s exactly why I’ve decided to put my own blogging skills towards the test and share with you our Thanksgiving reflection. Despite the fact that we should count our blessings all year round, might be a good time to stop along with pause. I perhaps find myself exhibiting a little more this time of the season.When I’m not traveling every other week browsing Fresh Produce merchants around the country or perhaps shopping for inspiration, I’m with our office in Boulder, CO working together with our design group on creating brand new styles. We’re striving to create Fresh Produce the absolute best brand for you, and i also honestly couldn’t be more enthusiastic. I can’t wait to disclose what’s next for Refreshing Produce.You could say my days certainly are a tad full, on the other hand try to keep them as balanced as possible. Over the past 30 years of in operation, being a wife and also mom, you have to manage yourself first. Getting balanced helps me be present whether I’m working or at home with my family. I don’t try to be best, but I do make an effort to feel full each and every day. No matter how many things proceeded to go wrong or travelled right, I want to become proud at the end of the afternoon.One of my favorite reasons for having Thanksgiving is the traditions. I come from a family of seven friends and family, so to me, Thanksgiving means family. Every year, I host everyone at our home in Santa Barbara, Florida. Although, hosting regarding 20-25 people seems overwhelming, I’ve got it down to a science. Overall, keeping things simple, however thoughtful is key. I’ve constantly said that simple is best and if you can’t keep it all in perspective, it’s a not a holiday.I’m not much of a make (that’s ok because my own personality makes up correctly!), so my husband Thom is in charge of the turkey, crushed potatoes and stuffing. But what makes our Thanksgiving special is everyone in the family brings their own favorite dish. This will be our thanksgiving tradition. No person misses out on their most favorite food for Christmas. We sit around a big, long stand and catch up on what is happening this past year. The kids have returned from college, including my eldest son, Scout. I love playing their stories. I’m so thankful we can come together during Thanksgiving. That’s what I’m grateful for the most—my family members.As I reflect on this kind of holiday, a few things I’ve learned over the years come to mind. You can call it my “code to reside in by” if you will: Find your passion, make a difference, stroll proud, feel inspired, stay healthy. If you feel this, live it along with show it, then you’ll walk better in this life. I now believe that we get deeper along with richer the longer we’re throughout this world. How fantastic is that?Wishing you a wonderful stone island clothing Thanksgiving through my family to your own!-Mary Ellen Vernon